Founder & Chief Executive Officer

Justin C. Curtis

Justin C. Curtis

Executive Profile

Justin Curtis is the Founder and Chief Executive Officer of OmnVal, a privately held industrial and commercial conglomerate architected to build enduring, multi-sector infrastructure. As the principal architect of the OmnVal ecosystem, Mr. Curtis oversees a diverse portfolio of independently operated subsidiaries spanning consumer retail, logistics, biotechnology, artificial intelligence, and executive education.

Operating with a philosophy of "Institutional Architecture," Mr. Curtis has rejected the transient nature of modern startups in favor of building asset-heavy, vertically integrated systems designed for generational permanence. Under his governance, OmnVal has evolved into a debt-free, privately capitalized enterprise that functions with the operational rigor of a sovereign industrial power and the agility of a venture studio.

The OmnVal Mandate

Mr. Curtis leads OmnVal with a singular strategic directive: to construct the "sovereign infrastructure" of the modern economy. He views the portfolio not as a collection of brands, but as an integrated circulatory system where commerce, data, and logistics reinforce one another.

His leadership governs a federation of more than a dozen subsidiaries, including:

  • Commerce & Retail: Outdoorville (Generalist Outdoor Retail), All Terrane (Expeditionary Mobility), Infintree (Horticultural Stewardship), NutraDepot (Biological Optimization), and Bazaisle (General Market Goods).

  • Logistics & Infrastructure: Freightalyst (Global Logistics Brokerage), Ordvo (Hyperlocal Delivery Networks), and Storetize (E-Commerce SaaS Infrastructure).

  • Intelligence & Media: Quantifr (Business Intelligence), Quobly (Generative AI & Cognitive Architecture), Commeritus (Business Education), and Alphachiever (Leadership Development).

By enforcing strict vertical integration and IP sovereignty, Mr. Curtis has insulated the OmnVal ecosystem from external market volatility, creating a fortress of stability in a fluctuating global economy.

Operational Pedigree

Before formalizing the OmnVal holding structure, Mr. Curtis established his operational doctrine through the creation of Outdoorville. Recognizing a fragmentation in the outdoor industry, he engineered a national-scale retail platform from the ground up, deploying an inventory architecture of over 100,000 SKUs across 7,000 categories. He successfully developed and launched multiple private-label brands within months—a feat typically requiring years of supply chain maturation—demonstrating a unique capacity for rapid, high-fidelity execution.

His approach to system design is deeply informed by his tenure in high-stakes operational environments:

  • Aerospace & Defense: At Ball Aerospace & Technologies, Mr. Curtis coordinated cross-departmental systems for defense-grade asset management. He was instrumental in hardening compliance protocols and improving data integrity by double-digit percentages in a zero-failure environment.

  • Global Logistics: During his time at Total Quality Logistics (TQL), one of the nation’s largest freight brokerage firms, he optimized freight analytics and KPI reporting for multi-million-dollar networks, mastering the physics of supply chain velocity.

  • Real Estate Analytics: As a business analyst with JCL Realty & Investments, he engineered data-driven workflows that accelerated revenue capture and lead conversion, grounding his understanding of asset value and capital efficiency.

Governance & Philosophy

Mr. Curtis is a proponent of "Covenantal Leadership." He believes that a corporation is not merely a profit engine, but a stewardship trust. His management philosophy is anchored in the belief that true value is created by building systems that outlast their architect.

A staunch advocate for financial sovereignty, he has successfully scaled the OmnVal portfolio without external venture capital or debt leverage. This independence allows the organization to prioritize long-term structural health over short-term quarterly metrics, aligning business outcomes with the eternal principles of stewardship, merit, and service.

Academic Foundation

Mr. Curtis holds a Bachelor of Science in Business Administration from the Leeds School of Business at the University of Colorado Boulder, with a dual emphasis in Information Management & Analytics and Entrepreneurship. This academic fusion of data science and new venture creation continues to serve as the bedrock of OmnVal’s analytical DNA.

Personal Note

A native of the American West, Mr. Curtis views the rugged landscapes of the Rockies not just as a playground, but as a proving ground. His personal and professional life is guided by a simple, enduring maxim:

"The mountains never ask who you are. They just watch to see if you return stronger."